Our friends over at SonyAlphaRumors always have the juicy rumors when it comes to Sony and their Alpha lineup, and today is no different. They report that Sony is discontinuing the Alpha A33 in addition to the A290, A390, and NEX-3. The latter three do not come as a surprise as they are aged units and we have had plenty of heads-up time, especially when it comes to the NEX-3. The fact that the A33 might be going away in favor of an April 4th release of a successor, the A35, does however come as a surprise, seeing how that camera is not that old. However, with the NAB show in Las Vegas right around the corner and plenty of refreshes coming from Sony, the timing does make sense if the company wants to grab some additional attention.

[Via SonyAlphaRumors]