Although it’s only been two years since Avatar changed the movie industry and tech industry and only one year since 3D has began to make its way into our everyday lives, 3D has already made big strides in both the professional industry as well as the consumer realm. While in late 2009, Avatar was the only movie on the screens which was shot in native 3D, this summer has proven to be a spectacular movie-going experience with films like Thor, Transformers: Dark of the Moon, and Captain America being shot in native 3D. During this time, top filmmakers have all come to embrace the technology, like Steven Spielberg and his upcoming Tin Tin movie, Peter Jackson’s The Hobbit, and Ridley Scott’s Prometheus, which are all being made in native 3D.

As we’ve discussed before, a format can only become mainstream if consumers are given adequate access to it. During the last year, we’ve seen 3D prices drop to a point where most consumers can access it; a prime example being the Sony PlayStation 3D LCD, which starts at $499. However, viewing 3D is only half of what’s needed for this format to survive. The other half consists of everyday consumers and pro-consumers being able to create material in 3D, without the need to change their habits. That is, 3D must fit into their already-established workflow with minor adjustments; otherwise, the adoption will be slow.

With the Sony Bloggie 3D MHS-FS3, Sony set out to do just that. If you’ve ever used a previous Bloggie or Flip camera, then you should feel right at home with the Bloggie 3D. It’s just as easy to use as the aforementioned models with one simple difference: the capability to film in 3D. During our trip to Comic-Con 2011, we wanted to put the Bloggie 3D to the test and see just how the camera would function and hold up in our normal event workflow. Though we are still logging our weekend adventure in San Diego and testing the Bloggie 3D further, the following video is an unboxing of the Sony Bloggie 3D, which should give you a good feel of what the camera looks like and what you will find inside the box. Be warned: This video was filmed late at night as we prepared to head to San Diego so don’t be frightened by the zombie-esque look.