Just last week, prices for the flagship Sony X930D and X850D series were leaked. Though not 100% official, they gave us an indication as to what we could expect once the pricing was official. Now, Sony has officially released pricing for their two 2016 TV lineups which scale all the way to a 75-inch with the X940D and 85-inch with the X850D. Previously I’d speculated that we should expect to see a decent price reduction in the flagship line, seeing as Sony has dropped their Magnetic Fluid Speakers in favor of offering an ultra-thin profile.

Sony X930D and X850D pricing and release date after the jump.

Sony X930D:

• 75-inch (XBR-75X940D)
  • $7,999.99

• 65-inch (XBR-65X930D)
  • $4,999.99

• 55-inch (XBR-55X930D)
  • $3,299.99

Sony X850D:

• 85-inch (XBR-85X850D)
  • $9,999.99

• 75-inch (XBR-75X850D)
  • $4,999.99

• 65-inch (XBR-65X850D)
  • $3,499.99

• 55-inch (XBR-55X850D)
  • $2,499.99

Sony has gone out of its way several times to point out that they’re no longer interested in chasing market share or playing in the low end of the market and this year’s lineup is evidence of it. Pricing for the most part isn’t all that different from their 2015 lineup, but unlike years prior, Sony no longer offers more entry price 4K sets like the X810C series. The 2016 line of 4K HDR Sony TVs will be available in March.

Discuss:

What do you think about the official pricing?