Earlier today, I talked about a piece by Forbes which laid out pricing for Sony’s 4K HDR OLED TV, the A1E. Though the 77-inch has yet to get a price tag associated with it, everything else fell in line with industry pricing, indicating an aggressive stance towards the OLED market by Sony. As for their consumer flagship series, the X930E (55- and 65-inch) and X940E (75-inch), pricing is once again in line with current 2016 models which have received price cuts throughout the last year. Once again John Archer from Forbes:
This isn’t really a series, as there’s only one model: the 75-inch 75X94E. This follows the 75-inch single model trend established by X94 models for the past couple of Sony TV generations.
These TVs use direct LED lighting and local dimming, and have impressed in their 2015 and 2016 incarnations, so I’m hoping for great things from the 75X94E too. Especially as it benefits from Sony’s new X1 Extreme processing system.
I do find it a bit mystifying/frustrating, though, that Sony still refuses to add at least a 65-inch model to its X94 range.
As many regular readers might know, I’ve been eying the X940 series, seeing how it’s likely to be my replacement for our current projector setup and from what I saw at CES 2017, the price tag feels right for what you’re getting, though who doesn’t want it to be cheaper, right?
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