Sony Announces XAVC 4k Video Codec, Adobe and Apple Sign Up

Sony XAVC 4K Partners

Sony is not only leading the charge of 4K with their epic 84-inch 4K television,but with content creation tools as well. Announced today, Sony will be releasing an SDK to developers for their XAVC 4K video format. The new format is already being utilized in the newly released Sony F5 and F55 CineAlta camcorders. Sony is also no stranger to creating more pro-consumer and indy 4K equipment, like the NEX-FS700 which is priced bellow $10,000 and includes lens, battery, and screen, unlike RED cameras. So far, fourteen companies, including Adobe and Apple, creator of the popular Premier Pro and Final Cut have signed on with the later already supporting 4K editing.

The new XAVC 4K video format includes:

  • MPEG-4 AVC/H.264 video compression
  • Up to 12-bit color depth
  • 60 fps shooting speed at 4k
  • 180 fps in HD (1080p)

Discuss:

Do you think 4K technology will be adopted faster than HD?

[Via Sony]