The Sony Xperia E4 and Xperia E4g are the latest budget-friendly smartphones from Sony. Designed for emerging markets with a €99 and €129 price tag, Sony has finally been able to put together devices with compelling features and a price tag that’s designed to move. Assuming the right distribution and awareness strategy is executed with their April release, Sony has a chance of moving a decent amount of them and perhaps gaining some marketshare.
Sony, however, may have gotten slightly carried away with the notion of selling the series in their latest video, which can be found after the jump.
Discuss:
Is Sony slightly overselling the Xperia E4 and Xperia E4g?
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