Sony Mobile CEO and President Hiroki Totoki has already discussed how his division will return to profitability in 2016 and that Sony has no plans to drop out of the mobile category. Compared to ten years ago, the term mobile has greatly changed where then, it only meant portables like laptops.

Since that time and more so in the last five years, our definition for mobile has once again changed where the term now generally reflects smartphones and tables. With Totoki talking about mobile, you can either take it that Sony is looking to stick to smartphones in hopes of making progress or that he’s talking about mobile as a whole which is once again starting to change.

Today’s mobile is no longer limited to just smartphones and instead encompasses other devices like wearables, something that Sony already offers quite a few of. Under Totoki, Sony is looking to aggressively expand their wearable products and in turn, ensure that they’re not left behind when a new hot product emerges. His statements after the jump.

Hiroki Totoki

 We’ve got a good feel for the technology and we’re not limited to the smartwatch. We include smart wear, smart products, and smart devices, and there are many more things now being made for the IoT (Internet of Things) era. 

While offering an extensive array of products in the past, Sony has been known for not being able to capitalize on each unit sold and create a compelling ecosystem of products. With mobile and wearables, Sony hopes to change this and Totoki’s understanding of connected devices will likely be a key part of that.

 Those types of devices, and that side of the industry have become huge, and not limited to a smartphone device. Now we try to develop smart devices that are connected to the smartphone. In the future there will be categories of products that will connect to the network, connect machine to machine, connect machine to human, and connect human to human. That sort of connectivity will expand and we will try to develop even more categories in the future. That’s one major focus for this company. It’s a big future strategy. 

It’s not a secret that a compelling device should only be part of the vision from Totoki. Until now, Sony has lacked a clear vision on how to promote their products. Hopefully Totoki can help with that as well but I’m not greedy. I’ll take one miracle at a time.

Discuss:

Should Sony expand its reach to other smart devices like locks, lights, and home sensors which all connect and talk to our mobile and wearables?

[Via Arabian Business]